How an Entrepreneurial Duo Used Innovation to Create a Successful Venture

During the first few months of 2016, Handy co-founder and CEO Oisin Hanrahan dreaded Tuesday mornings. The on-demand cleaning company used to hold its strategy meetings on Tuesday mornings at its headquarters in New York. Oisin’s fear used to arise from the fact that most of the strategies that he was championing were backfiring. The upstart was also in the middle of an internal restructuring process, which Oisin had also championed.

In the end, Hanrahan helped roll out an Internet-based on-boarding process in 28 of the company’s major markets. His co-founder Umang Dua did not initially buy this idea because he feared that qualified candidates would not be able to finish the application process without human help. However, the two decided to carry out a restricted test run to determine whether the process could be widely implemented. It was rolled out in Washington D.C and Miami in January 2015 before being implemented in other markets.

How the Online Onboarding Process has Worked

Despite the skepticism that was associated with the online on-boarding process, it has proved pivotal to the company’s success. It has enabled the company to seek venture capital. Initially, investors were wary about plowing their money into Handy because the upstart was facing an uncertain future. The corporate environment was similarly unfavorable since many upstarts were failing.‘s online on-boarding process was not initially popular as the duo thought.  The company was consequently forced to cancel a significant number of bookings because demand was outstripping the availability of services. This caused complains to skyrocket, something that was threatening to dent the company’s image. Nonetheless, the two turn this debacle into profitability.  So far, they have raised over 110 million dollars in venture capital.


Talk fusion receives the communication solutions product of the year award

Talk fusion are the creators of one of the most interactive video chat apps in the market. Their programmers made their app in 2008 out of the need to create a platform where business people would communicate to one another across the board. There have been improvements on this application, with the most recent being the upgrade that made it possible for users of android and IOS phones to connect with one another via the app. The app is also available to people that do not have accounts and across the globe.

These are the changes that have earned the app makers an award for being the best in solving communication problems in the world of business. The award was made to monitor and reward all the products that facilitate voice, data and video communications in the world of business. The CEO of TMC stated that he felt honored to present the award to the makers of talk fusion because their model reached and surpassed all the criteria they needed to award a product.

The app is made in such a way that even a person without an account can log into it as a guest and make the communication they want to from whatever part of the world they are operating. The App is available on both iTunes and the app store for android user. It is free to download and you get a 30 day free trial. During the trial, you get to judge the pros and the cons of the app to see whether you would like to subscribe. The quality of the audio and the video are another plus for the application.

The founder and CEO of Talk Fusion, Bob Reina stated that this was just the start and that they would be unveiling bigger and better improvements to their programs as time went by. The chief technical officer, Ryan Page also commented on the app and the award, stating that it was an indication of how innovative and efficient the team that made the application is. They were hopeful that in the coming years, things would get much better.

White Shark Media Is An Intriguing AdWords Service

Relying on an AdWords campaign to boost revenue and sales is a good move. Attempting the process without the experience necessary to perform the work properly might not be the best plan. There is no reason to try and muddle through the process without help since assistance is available. White Shark Media is a company located in Miami that specializes in helping people with their AdWords campaigns. Complete management of the campaign — from inception to closing — can be handled by the search engine marketing (SEM) specialists who work for the firm.


No campaign is going to be overlooked by White Shark Media. Small businesses or self-employed persons absolutely can access the talents of White Shark Media’s professionals for their online strategies. Large businesses and even corporations can become clients of White Shark Media as well.


There are quite a number of factors to consider in an AdWords campaign, which is why it is necessary to have someone with experience managing it. Budgeting is very critical. The campaign has to be run in such a way that the money is spread out effectively and increased — or decreased — at appropriate points.


Anyone looking to expand online marketing strategies may realize Google or Bing AdWords campaigns can be extremely beneficial. They just don’t know what is required to succeed. White Shark Media provides a free evaluation on any existing campaign and for those who have never worked with AdWords before. The evaluation alone could assist potential clients learn what possibly may be done for them.


White Shark Media can also help with other online marketing related tasks. Search engine optimization evaluations can be performed. Such evaluations could assist in changing direction on a SEO strategy that isn’t doing much. Logo design work is one other service White Shark Media can handle. A good logo should never be dismissed. Logos may play a strong role in branding a business and drawing the attention of customers.


White Shark Media has also worked to enhance its communications systems so clients are able to stay on top of their campaign. SEM specialists can be reached via phone to discuss campaigns when asked. Enhanced tracking systems allow for better reporting of sales lead stats including those they may derive from customer phone inquiries.


A company that works hard to provide the best service to clients and to make new and prospective clients feel welcome is one that should instill confidence. White Shark Media tries to do its best on both fronts.


Find out more about White Shark Media:


Waiakea Hawaiian Volcanic Water is Changing What Motivates Bottled Water Consumers by Giving Back to the Earth Through Charity and Business Practices with Environmental Awareness

Waiakea Hawaiian Volcanic Water is one of a kind. Unique in many ways, but

for starters it is naturally filtered through porous lava on the Mauna Loa volcano

at Waiakea Springs. This natural filtration process takes place through 14,000

feet of water flow down the mountain, while enhancing the water with naturally

occurring minerals and electrolytes. Potassium, sodium, calcium and

magnesium found in Waiakea water is essential to creating the unequaled flavor

of this extraordinary water.


Waiakea has seen incredible growth since its inception in 2012. A major focus

in the Waiakea brand is to bring about a intentional change in consumer choices

when buying bottled water, encouraging a focus on “drinking ethically” as well

as putting an outstanding emphasis on health and sustainability in the consumer

marketplace. They do this by in part by packaging all products with 100%

recycled plastic.


Responsible packaging is one of many options Waiakea has purposefully

chosen in proving their commitment to sustainability. Following this and other

environmentally conscious conventions, they are standing firm to genuinely

make a difference by remaining certified carbon neutral as well as participating

in regional reforestation.


International expansion is increasing at a rapid rate for Waiakea water as they make an

impact on consumers who want to support this project aimed at the Earth’s

sustainability. By gathering a group of consumers and supporters with their

authentic respect for the Earth’s resources, they are changing the face of

business and personal standards by setting a standard of admirable ethics,

rather than focusing solely on profits.


Another incentive for those who are motivated to encourage Waiakea’s message

comes in the form of charity. For each liter purchased Waiakea water donates a

generous 650 liters of clean water is disadvantaged communities through a

charity called Pump Aid.


African communities who suffer due to the lack of clean

water are welcoming the life changing benefits from this charitable project. Proof

positive that Waiakea is unique and sincerely dedicated to the mission of

benevolence by delivering not only a high quality product but also by restoring

hope and peace in human lives every day. They are truly one of a kind.


It’s obvious Waiakea water  is not just selling great tasting, quality water, but rather they

go above and beyond the call of typical business as we know it by making a

measurable difference in the world. They stand strong with environmental

concerns as a guide. In a day and age where so many take the Earth and its

resources for granted, Waiakea stands out among the competition with its

dedication to quality, ethics and participation in charity efforts.

Learn more about Waiakea water:

Martin Lustgarten, an Expert in Investment Banking

Investment banking is a private brokerage firm that provides various financial-related services to individuals, organizations, corporations, and governments. Investment banks are responsible for helping companies raise capital and serve as the intermediary in the issuance of publicly traded commodities. Moreover, investment banking also provides advisory services to companies during amalgamations and restructuring. They also offer supplementary services such as securities trading.

Unlike commercial banking sector, investment banking does not accept deposits. Upon the endorsement of Glass-Steagall Act of 1993, the U.S. upholds a separation between the banking segments. However, some industrialized nations have traditionally not supported the separation between the two sectors. As part of Dodd-Frank Act of 2010, the Volcker Rules assumes some functional separation between the two banking segments.

Investment banking is categorized into the sell side and the buy side. The sell side trades securities for other securities and cash whereas the buy side provides financial advice to institutions. Buy side entities include unit funds, life insurance companies, hedge funds, and private equity funds. Furthermore, an investment bank may also be split into the public and private sectors. While the public sector deals with publicly disclosed information, the private segment deals with insider information. Importantly, the United States requires that financial advisors must subject to the U.S. Financial Industry Regulatory Authority and must be licensed as a broker-dealer.

About: Martin Lustgarten

As the economy recovers, it is the time for people to plan for their future. During the great economic recession in the United States, retirement plan seemed like a dream. However, with successful investment tips from financial investment experts like Martin Lustgarten, that dream can be a reality. Americans wishing to retire comfortably should start planning for their retirement now. Although most people consider retirement as an important life aspect, just a few can plan for their retirement life. Martin Lustgarten is among the world’s most intelligent financial services advisors with notable success.

As a citizen of Venezuela and Austria, Lustgarten leverages his citizenship to offer reliable investment advisory services to his clients for decades. Martin encourages global-scale investments as they yield high returns and have a lower risk. As a veteran in interpreting emerging market trends, Martin Lustgarten helps his clients to act quickly when the market is about to fluctuate.

The Evolution of Smooth

EOS lip balm, currently a $250 million company selling 1 million units per week, is the brain child of Sanjiv Mehra with partners Jonathan Teller and Craig Dubitsky. Seven years ago they saw a perfect market for something new and innovative in the ho-hum tubes of mint and cherry lip balm, and the luckyvitamin drug store aisles have been shaken up ever since. Not only have they climbed up to the number two position in their market, but they have also created one of the most recognizable brands in the business of smooth lips.

Instead of marketing their lip balm as a unisex product, the team decided to market specifically to women. Narrowing down their target demographic even more, they decided to market to millennial women. Meahra, Teller, and Dubitsky came up with a natural, organic blend of ingredients for the smoothest lips possible, and they managed to make a seemingly ordinary product into something that would delight the user and make her come back for more. They made it a point to engage each of the five senses with the feel of the smooth, round sphere, the eye-catching colors, an unending stream of scents and flavors, and the satisfying “click” as the container closes.

Finding the right stores to carry their product and then investing in their own automated production systems for quicker distribution and gave them a great start. They then used a combination of social media campaigns, beauty bloggers, and product placements with millennial celebrities to skyrocket their sales into orbit. Pushing even further, the team has recently partnered with well known brands like Keds, Rachel Roy, and Disney to create special edition lip balms. Hoping to continue their success, EOS lip balm already has future collections in the works and new products ready to add to their line. Visit the company’s Linked In page for more information.


Keith Mann: He Believes In The Good

I don’t think I have to tell you, but I will, anyway, that the world can sometimes be a place that likes to bring people down and have lots of negativity out there. People seem to thrive on it, live on it, and have a fascination with it. The worse the story is, the more hits websites will get and the more that people will talk. All anyone needs to do is turn on the local news and they will see a number of negative stories and very few good stories. That is not the style of Keith Mann of Dynamics Search Partners. He is all about spreading the positive, being positive, and living a positive life.


It starts with his job where he tries to bring a positive work environment into the fold each and every day. The positive approach is how the most work gets done. That is not to say that there won’t be challenges or obstacles along the way. That is bound to happen. However, it is all about how you handle it. As they say, life is ten percent what happens to you and ninety percent how you react. Keith Mann always chooses the positive way of dealing with things.


When he found out that children in the Uncommon School Districts needed money, he held a fundraiser with Dynamics Search Partners, which raised over 22 thousand dollars. He has had scholarships out there to help children become future leaders. Another great thing he did was treat the police in the 54th precinct of the NYPD to lunch twice. There have been people sitting down during the national anthem or kneeling and people have been on the attack when it comes to cops. Keith Mann, instead, decided to do something about it and treat them to lunch two times. He didn’t want to do just do it one time. He wanted to do it twice to really hammer home the point that he cares and he is in their corner. One can only imagine how much it brightened up their day and the impact it had on them.