How Ken Goodrich Restored Faith in Goettl Air Conditioning

Ken Goodrich is an expert at turning failing businesses around, having done so 15 times. He quickly realized after purchasing Goettl Air Conditioning that he had his work cut out for him like never before. Goettl Air Conditioning was a once proud brand that provided quality equipment and reliable, fairly priced service. Under the management of an out of state company, over the previous five years the company had developed a terrible reputation that lost money and had a demoralized staff. The company had even been cited by the Attorney General of Arizona for shoddy business practices.

As a result of this, when Ken Goodrich bought the company in 2013 he needed to restore the company’s reputation and services. He immediately set to work making customers the priority and being a positive force in the community. He focused first on rebuilding morale at Goettl and getting everyone on board with providing quality and reliability to their customers. He emphasized daily with everyone on the staff that they should make a positive difference in people’s lives and he also established charitable initiatives in order to help the community of Phoenix, the city in which Goettl is headquartered. This slowly paid off and the company is re-establishing itself as a preferred provider in Phoenix, Arizona as well as the other cities in which it operates.

Today, Goettl Air Conditioning is a leading provider of air conditioning, heating, and HVAC equipment in the Southwest section of the United States. Their teams of professionals are punctual and efficient as well as friendly and reliable. They also provide other services such as duct cleaning which remove harmful bacteria and other contaminants from the air that people breathe in their homes and businesses. All of their service is backed by a money back guarantee that Ken Goodrich put in place.

 

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